Archive for the 'Online Marketing' Category

MUTV: Direct Marketing Campaign

July 5th, 2010

MUTV_DM_Campaign_600x400

We’ve recently worked with Manchester United TV and Sky on a pre-season marketing campaign. It included Direct Mail with a personalised letter from Sir Alex Ferguson. He’s a huge fan of MUTV but not of stamps, so we put those on the envelopes. We also produced welcome emails and follow-up emails highlighting the programmes to look forward to and provide direction to key sections of the MUTV website.

The Greenwich Festivals: Event Branding & Advertising

June 29th, 2010

The Greenwich Festivals: Summer Sessions

The Greenwich Festivals: Summer Sessions are a new outdoor concert series taking place this July in the beautiful grounds of the Old Royal Naval College, Greenwich, London.

Working with The Cogency, we were tasked with the creation of the four day event’s branding and advertising including flyers, press ads, posters, street banners, a screen advert and a website which you can check out here.The Greenwich Festivals: Summer Sessions - Advertising

Dell and NME: Sack the DJ Campaign

April 27th, 2010

Dell: Sack The DJ

We’ve just teamed up with Dell and NME to help create their Sack the DJ online campaign including branding, microsite and directional advertising. The premise is simple, you create a playlist of your favourite tracks, share it with your friends and try to get as many votes as possible. Each week, the creator of the winning playlist gets a trip to Club NME in New York, Rome, Milan or Berlin to hear it played. Of course we are not eligible for the prize but we couldn’t resist creating our own playlist which you can listen to in all its glory here (Spotify link).

NME Radio Presents The HP Uni Tour

October 6th, 2009

NME Radio Presents The HP Uni Tour

NME Radio teamed up with HP for a University tour featuring top acts and a truck full of HP goodies. We created the tour’s co-branded logo, a hub, traffic driver ads and a homepage takeover.

NME.COM: Wild Beasts Hub

September 10th, 2009

NME.COM: Wild Beasts hub

Check out the Wild Beasts hub we created for NME.COM, right here.

NME.COM: The Maccabees Homepage Takeover

July 6th, 2009

The Maccabees

NME.COM just love homepage takeovers! Here’s another we created for The Maccabees. Mind the wet paint.

NME.COM: Jack Peñate Homepage Takeover

June 22nd, 2009

Jack Peñate

We just helped NME.COM with a homepage takeover to promote Jack Peñate’s new album “Everything is New”.

Samsung NME Radar Tour: Advertorial

May 15th, 2009

samsungad600

The Samsung NME Radar Tour 2009 showcases the best new music with a string of dates across the UK, featuring La Roux, Heartbreak, Magistrates and The Chapman Family. We created an online advertorial to promote the tour and Samsung’s Bang & Olufsen-powered “Beat Edition” phone.

NME.COM: Online Advertorial

April 14th, 2009

adidasoriginals600

This year marks the 60th anniversary of the iconic Adidas 3-stripes brand with a memorable Frankie Valli soundtracked ‘House Party’ TV ad (below). NME Radio partnered with Adidas and JD Sports to bring the party to London in the form of three exclusive gigs.

We helped NME.COM with an online advertorial to promote the events. We assume our invites got lost in the post?

Studio Caparo: Email Marketing Campaign

March 31st, 2009

studiocaparowp2

Special projects manufacturer Studio Caparo required an email marketing campaign to showcase a selection of their stunning and innovative work for renowned clients such as Established & Sons and Nude Skincare. We recognised the need for brand sensitive design that would appeal to their target market: Artists, Designers and Architects. Check out the newsletter and Studio Caparo’s unique “Stack” project here.

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